Websites for Groomers

Your dog grooming business deserves a website that books appointments.

We build fast, professional websites for dog groomers that rank on Google, showcase your transformations, and turn visitors into booked appointments. You focus on the dogs — we'll handle the website.

97+
Google PageSpeed
<1.5s
Load Time
3.2×
More Enquiries
100%
Mobile-First
Sound Familiar?

Most dog grooming websites lose
pet owners every day.

If any of these sound like your situation, you're leaving money on the table every single day.

"Nobody can find me on Google"

When someone searches "dog groomer near me" or "dog grooming [town]" in your area, your competitors show up and you don't. Without proper local SEO, you're invisible to the pet owners who need you most.

"My site doesn't work on phones"

Over 60% of your potential pet owners are searching on their phone. If your site is broken on mobile, they'll go to the next result — and that appointment is gone.

"People visit but never book"

Your site gets traffic but you're not getting enquiries. There's no clear call-to-action, no easy way to book an appointment, and no reason for someone to choose you over the competition.

"I don't have time for this"

You're busy running your dog grooming business. You don't have time to learn WordPress, mess with a website builder, or chase a freelancer who ghosted you. You just need it done properly.

What You Get

What's included in your
dog grooming website design.

Every feature is tailored to how dog grooming businesses win pet owners online.

Local SEO for Groomers

Optimised for searches like "dog groomer near me", "dog grooming [town]", and "pet groomer [area]". We build your site to rank where your pet owners are searching.

Online Booking System

Let pet owners book grooming appointments directly from your website. Capture breed, size, and service preferences so you're prepared for every dog that walks through the door.

Before & After Gallery

Showcase your best grooms with adorable before-and-after photos. Nothing sells a groomer's skills better than visual proof of happy, well-groomed dogs.

Lightning-Fast Performance

97+ Google PageSpeed score and sub-1.5-second load times. A fast site ranks higher, converts better, and doesn't lose impatient visitors to a loading spinner.

Trust Signals Built In

Before-and-after galleries, City & Guilds qualifications, Google reviews, and a welcoming studio gallery. Everything that makes a pet owner feel confident choosing you over the competition.

Why Velo

How a Velo dog grooming website
compares to the alternatives.

Not all websites are created equal. See why groomers choose Velo over DIY builders and cheap freelancers.

DIY Builders Cheap Freelancers Velo. Recommended
Design Quality Generic templates Inconsistent quality Bespoke, trade-specific design
PageSpeed Score 40–65 typical Depends on developer 97+ guaranteed
Local SEO Basic at best Rarely done properly Service area pages + schema
Mobile Experience Auto-generated, often broken Frequently overlooked Mobile-first from the ground up
Trade-Specific Features None Generic approach Online booking, before/after galleries, pricing
Ongoing Support You're on your own Vanishes after handoff Ongoing care plan included
See Before You Pay No Usually requires a deposit Always — it's our guarantee
DIY Builders
Design
Generic templates
PageSpeed
40–65 typical
Local SEO
Basic at best
Mobile
Often broken
Support
You're on your own
See first
No
Cheap Freelancers
Design
Inconsistent
PageSpeed
Depends on skill
Local SEO
Rarely done properly
Mobile
Often overlooked
Support
Vanishes after handoff
See first
Usually needs deposit
Velo. ✦ Recommended
Design
Bespoke, trade-specific
PageSpeed
97+ guaranteed
Local SEO
Service area pages + schema
Mobile
Mobile-first from the ground up
Support
Ongoing care plan
See first
Always — it's our guarantee

See your dog grooming website before you pay a single penny.

We design it, you review it. If you love it, we move forward. If not, you walk away — no strings, no risk.

Get Started
Pricing

Groomer website cost.
Transparent pricing, no surprises.

One-time build fee. No hidden costs. Every plan includes our see-before-you-pay guarantee.

Starter
A clean, professional single-page website to establish your dog grooming business online.
£800
One-time build fee
  • Single-page design
  • Mobile-responsive
  • Contact form + click-to-call
  • Basic SEO setup
  • Google PageSpeed 90+
Get Started
Premium
A bespoke, feature-rich website for established dog grooming businesses ready to dominate their area.
£2,500+
One-time build fee
  • Unlimited pages
  • Everything in Professional
  • Custom functionality
  • Online booking system
  • CRM integrations
  • Dedicated account manager
Get Started

All plans include a £40/month care plan covering hosting, security updates, daily backups, SSL certificate, and ongoing technical support. Your site stays fast, secure, and fully managed — so you never have to think about it.

Get Your Groomer Website

Ready to start filling your grooming diary online?

Fill in the form and we'll be in touch within 24 hours. No commitment, no pressure — just a conversation about what your dog grooming business needs.

  • See your design before you pay
  • No deposits or upfront fees
  • Response within 24 hours
  • Built specifically for groomers
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Message received.

We'll be in touch within 24 hours to discuss your dog grooming website.

FAQ

Groomer website
frequently asked questions.

Everything you need to know before getting started.

Our dog grooming websites start from £800 for a professional single-page site, £1,500 for a multi-page site with online booking, breed-specific pages, and £2,500+ for a fully bespoke build with automated reminders and client management. All plans include a £40/month care plan covering hosting, security, backups, and ongoing support.

Most dog grooming websites are designed, built, and live within 14 days of design approval. The design phase typically takes 3–5 days, and development takes another 7–10 days.

Every Velo dog grooming website is built with on-page SEO as standard. For Professional and Premium plans, we also create dedicated service area pages targeting local searches and integrate with Google Business Profile.

We handle as much as possible. If you have photos of your your grooming studio, dogs you've groomed, or your team, that's ideal. If not, we can source professional imagery. We can write the copy for you based on a short conversation about your business.

No problem. We build your new site independently and only switch it over once you're completely happy. Your existing site stays live until the new one is ready.

Yes. Once the project is paid in full, you own the website design and all custom content. If you ever decide to leave the care plan, we'll help you migrate your site to your own hosting.

Why every dog grooming needs a professional website in 2026

Pet owners looking for a groomer search Google first. They want to see photos of your work, check your reviews, and book easily. Without a professional website showcasing your skills, you're losing bookings to groomers with a better online presence.

A professional dog grooming website does more than just exist on the internet. It acts as a 24/7 salesperson for your dog grooming business, building trust with potential pet owners before they ever pick up the phone.

What makes a great dog grooming website

A great dog grooming website needs to do three things: rank in local search results, build immediate trust through adorable before-and-after photos, grooming qualifications, and genuine reviews, and make it effortless for pet owners to book an appointment.

Local SEO for dog grooming businesses

When someone searches for "dog groomer near me" or "dog grooming in [town]", Google decides which websites to show based on page speed, mobile responsiveness, relevant content, and Google Business Profile integration. Every Velo dog grooming website is built with these ranking factors in mind from the ground up.

Building trust with pet owners

pet owners need to trust you. Your website needs to communicate professionalism within seconds — Before-and-after galleries, City & Guilds qualifications, Google reviews, and a welcoming studio gallery, real photos, and clear descriptions of what you offer.

Making it easy to get in touch

The single most important function of your dog grooming website is converting visitors into enquiries. Every page should have a clear call to action, a simple way to get in touch, and a visible phone number with click-to-call functionality. A pet owner looking for dog grooming shouldn't have to work to find how to reach you — it should be immediately obvious, especially on mobile where over 60% of searches happen.

Common dog grooming website mistakes to avoid

We've seen hundreds of dog grooming websites, and the same problems appear again and again. Understanding these mistakes is the first step to making sure your website doesn't fall into the same traps.

  • Using a generic DIY builder: Platforms like Wix and Squarespace create bloated, slow websites that score poorly on Google PageSpeed. They might look acceptable on desktop, but the code they generate is often three to four times heavier than a custom-built site, directly hurting your search rankings.
  • Ignoring mobile users: If your website isn't built mobile-first, you're alienating the majority of your potential customers. A responsive design that adapts to every screen size isn't optional — it's essential.
  • No local focus: A dog grooming website that doesn't mention the specific towns and areas you cover is invisible to local searches. Without dedicated service area pages and locally optimised content, Google has no reason to show your site to nearby customers.
  • Missing trust signals: No Gas Safe badge, no customer reviews, no photos of real work. These are the elements that make a homeowner confident enough to call. Without them, your website is just another anonymous page on the internet.
  • No clear call to action: If a visitor has to search for your phone number or figure out how to request a quote, you've already lost them. Every page should guide the visitor toward one clear action: getting in touch with you.

Groomer website design that generates enquiries

At Velo, we build dog grooming websites that work. Every design decision is focused on generating more enquiries for your dog grooming business. We understand your industry and we know that a fast, locally optimised website is the most cost-effective marketing investment a dog grooming can make.

We understand your industry. We know that a fast, mobile-first, locally optimised website is the most cost-effective marketing investment a groomer can make.

If you're ready to stop losing pet owners to competitors with better websites, get in touch today. We'll design your dog grooming website and show it to you before you pay a penny — no risk, no obligation, no pressure.